Tag Archives: Advertising Age

  1. Leveraging the Olympics

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    January 29, 2014 by Tamara Piety

    Just saw this great bit in Advertising Age. It is an ad being run by Guinness about one twin giving …
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  2. Going native

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    January 15, 2014 by Tamara Piety

    Advertising Age has an op-ed urging that marketers get out in front ethical concerns about native advertising by being more …
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  3. Flogging hedge funds to the masses

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    July 10, 2013 by Tamara Piety

    Advertising Age has a story reporting on this issue of a portion of the JOBS Act (Jumpstart Our Business Startups) …
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  4. Selling people on less

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    July 10, 2013 by Tamara Piety

    Loews Hotel chain has an interesting new ad campaign. As reported in Stuart Elliott’s advertising  column in the New York …
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  5. Selling advertising as a career

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    July 9, 2013 by Tamara Piety

    Apparently there is some trouble recruiting young people to an advertising career. So ad agency Leo Burnett came up with …
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  6. FDA approved cigarette launch

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    July 9, 2013 by Tamara Piety

    Yes, believe it or not, the FDA has approved two new product launches by Lorillard.  Advertising Age announced this development …
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  7. Ad spending

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    July 8, 2013 by Tamara Piety

    In case you didn’t know advertising is a big business, here is a great graphic from Advertising Age along with …
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  8. Yet more on Paula Deen…

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    July 2, 2013 by Tamara Piety

    This time from the professionals over at Advertising Age. They ask, “Can Paula Deen Ever Recover?” The answer is a …
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  9. Advertising and the annals of absurdity

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    June 18, 2013 by Tamara Piety

    File this one under “A” for “absurd” – or maybe it should be “C” for candid. An article in Advertising …
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  10. More Dove

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    June 11, 2013 by Tamara Piety

    Yet, the infamous “sketches” viral video that Dove (or I should say Unilever) circulated a couple of months back is …
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