Category Archives: Public Relations

  1. Leveraging the Olympics

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    January 29, 2014 by Tamara Piety

    Just saw this great bit in Advertising Age. It is an ad being run by Guinness about one twin giving …
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  2. Going native

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    January 15, 2014 by Tamara Piety

    Advertising Age has an op-ed urging that marketers get out in front ethical concerns about native advertising by being more …
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  3. Brand journalism vs. Corporate media

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    July 12, 2013 by Tamara Piety

    O’Dwyers the public relations newsletter had this link this week to a report of a presentation given by an interview …
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  4. Yet more on Paula Deen…

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    July 2, 2013 by Tamara Piety

    This time from the professionals over at Advertising Age. They ask, “Can Paula Deen Ever Recover?” The answer is a …
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  5. Advertising and the annals of absurdity

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    June 18, 2013 by Tamara Piety

    File this one under “A” for “absurd” – or maybe it should be “C” for candid. An article in Advertising …
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  6. Google and world domination

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    June 5, 2013 by Tamara Piety

    Well, maybe not really. According to this piece in Advertising Age, Google is “happy” to answer any questions the Federal …
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  7. The wedding of diamonds and marriage

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    May 12, 2013 by Tamara Piety

    You probably think that advertising has no impact on you or your life. In that you are not alone. But …
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